Here’s everything you need to know

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  • Amazon Prime Day 2020 is one of the internet’s most eagerly awaited shopping events. Offering customers huge discounts on everything from the best hair dryers to laptops, coffee machines and skincare, Prime Day is definitely one for the diary.

    While the sale usually takes place in July each year, Amazon chose to postpone this year’s Prime Day deals due to the coronavirus pandemic. But with amazing savings on more than a million products, this year’s Amazon mega sale certainly won’t disappoint.

    Here’s everything you need to know about the biggest online shopping day of the year so far…

    When is Amazon Prime Day 2020?

    This year’s Amazon Prime Day has been confirmed to run on 13th and 14th October, with amazing deals across beauty, home, tech, fashion and more. Beginning on 00:01am on 13th October and finishing at 23:59pm on 14th, you’ll want to get in early on this one to secure the best deals.

    What is Prime Day at Amazon?

    Prime Day – spread over two days this year – is a chance to save money on all of your favourite items and brands exclusively on Amazon. Over the two-day period, there will be some fantastic discounts on all sorts of products that aren’t normally on sale or on offer. So it’s a great chance to snap up some offers in homeware, beauty, fashion and fitness – plus so much more.

    Amazon Prime Day deals: which brands can you get discounts on this year?

    As with every year, lots of big-name brands will be offering deals, including Philips, Foreo, Samsung, Under Armour, Toshiba, Kindle and Le Creuset, to name just a few.

    In fact, over one million products are set to be included in the Prime Day 2020 deals. And with discounts on everything from gorgeous workout gear to the best eReaders up for grabs, you’ll be sure to pick up some fantastic bargains.

    MORE: Beauty advent calendars 2020 – The biggest and best buys revealed

    Amazon are also turning their focus to independent brands this year, encouraging customers to shop small. Prime members who spend £10 with selected small businesses between now and 12th October will earn £10 to spend on Prime Day. View the offer here. Getting paid to support independent retailers? Count us in!

    We will be updating this page with some of the best Amazon Prime Day deals as soon as they come in – be sure to check back ASAP.

    Do I need a Prime membership?

    Yes, you will need to be a Prime member to be able to take advantage of the discounts on Amazon Prime Day 2020. Membership costs £7.99 a month (or £79 for a year), and subscribers are eligible for advantages including same-day delivery, over 800,000 free e-books for your e-Reader, and access to Prime Video.

    If you’re already a Prime member, you will automatically get access to the deals, but if you’re not yet a member and want to take advantage of the amazing discounts on offer, you can sign up for a 30-day trial here, anytime before the sale begins.

    So whether starting your Christmas shopping ahead of the herd, or just treating yourself – I mean, with such amazing discounts, it’d be rude not to – we hope you pick up some amazing bargains!

    Amazon Prime Day 2019: what deals were on offer last year?

    Last year there were incredible savings on Kindle, with the Paperwhite dropped in price by £35 at one point!

    There are often huge deals on Amazon subscriptions too – such as Amazon music and Audible. Last year, you could snap up three months of audible for just £3 a month.

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